Components of a Business Plan Executive Summary. Business concept (what you do or what you intend to do) Business goals and vision (what you want to achieve) Product/service description and differentiation (what you offer and what makes it different) Target market (who you want to sell to) Marketing plan (how you plan to reach your customers)Estimated Reading Time: 8 mins Aug 12, · Unlike an abstract, which is a short overview, an executive summary format is a condensed form of the documents contained in the proposal. Abstracts are more commonly used in academic and research-oriented writing, and act as May 20, · A typical executive summary for a startup company includes the following sections: The business opportunity - describe the need or the opportunity. Taking advantage of the opportunity - explain how will your business will serve the market. The target market - describe the customer base you will be targeting
Executive Summary Example - Business Plan
It's always easier to write something if you can read an example first, so here's an executive summary example that you can use as a model for your own business plan's executive summary. For instructions and tips on how to write an executive summary for your own business plan, see Writing the Executive Summary of the Business Planbusiness plan executive summary format, part of the Writing a Business Plan series. For a template that you can use to write a complete business plan business plan executive summary format the Simple Business Plan Template or these One Page Business Plan Templates.
The executive summary goes near the beginning of the plan but is written last. It should provide a short, business plan executive summary format, concise and optimistic overview of your business that captures the reader's attention and gives them an interest in learning more about it.
The executive summary should be no more than two pages longwith brief summaries of other sections of the plan, business plan executive summary format. Pet Grandma Inc, business plan executive summary format. offers superior on-site pet sitting and exercising services for dogs and cats, providing the personal loving pet care that the owners themselves would provide if they were home.
Our team will ensure that pet owners can take business trips or vacations knowing that their pets are in good hands. is headquartered in the City of West Vancouver and incorporated in the Business plan executive summary format of British Columbia. The company is owned by partners Pat Simpson and Terry Estelle. Pat has extensive experience in animal care while Terry has worked in sales and marketing for 15 years.
The management of Pet Grandma Inc. consists of co-owners Pat Simpson and Terry Estelle. Both partners will be taking hands-on management roles in the company, business plan executive summary format. In addition, we have assembled a board of advisors to provide management expertise. The advisors are:. Our clients are dog and cat owners who choose to leave their pets at home when they travel or who want their pets to have company when their owners are at work.
Across Canada the pet care business has seen an explosion of growth over the last three years. West Vancouver is an affluent area with a high pet density. Our market research has shown that nine out of 10 pet owners polled in West Vancouver would prefer to have their pets cared for in their own homes when they travel rather than be kenneled and six out of 10 would consider having a pet sitter provide company for their dog when they were at work.
Dog owners who work, for instance, will come home to find happy, friendly companions who have already been exercised and walked rather than demanding whiny animals. All employees are insured and bonded. On start up we will have six trained staff to provide pet services and expect to hire four more this year once financing is secured. To begin with, co-owner Pat Simpson will be scheduling appointments and coordinating services, but we plan to hire a full-time receptionist this year as well.
Already we have service commitments from over 40 clients and plan to aggressively build our client base through newspaper, websitesocial mediaand direct mail advertising. The loving on-site professional care that Pet Grandma Inc. will provide is sure to appeal to cat and dog owners throughout the West Vancouver area. This concludes the executive summary example based on the fictional company Pet Grandma Inc.
Small Business Administration. Small Business Business Plans. By Susan Ward. Susan Ward wrote about small businesses for The Balance Small Business for 18 years. She has run an IT consulting firm and business plan executive summary format and presented courses on how to promote small businesses.
Learn about our editorial policies. Updated on April 28, Section 1: Executive Summary for Pet Grandma Inc. Our Mission Pet Grandma Inc. The Company and Management Pet Grandma Inc. The advisors are: 1.
Juliette LeCroix, partner at LeCroix Accounting LLP 2. Carey Boniface, veterinarian and partner at Little Tree Animal Care Clinic 3. John Toms, president of Toms Communications Ltd. Our Services Our clients are dog and cat owners who choose to leave their pets at home when they travel or who want their pets to have company when their owners are at work. All pet services will be provided by animal care certified staff.
Article Business plan executive summary format.
How to Write an Executive Summary - (Step by Step)
, time: 2:04Executive Summary Format: A Guide to Business Writing
Apr 28, · Executive Summary Example. The executive summary goes near the beginning of the plan but is written last. It should provide a short, concise and optimistic overview of your business that captures the reader's attention and gives them an interest in learning more about it Components of a Business Plan Executive Summary. Business concept (what you do or what you intend to do) Business goals and vision (what you want to achieve) Product/service description and differentiation (what you offer and what makes it different) Target market (who you want to sell to) Marketing plan (how you plan to reach your customers)Estimated Reading Time: 8 mins May 20, · A typical executive summary for a startup company includes the following sections: The business opportunity - describe the need or the opportunity. Taking advantage of the opportunity - explain how will your business will serve the market. The target market - describe the customer base you will be targeting
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